Monday, 28 September 2009
I'll show you mine if you show me yours
I keep on seeing this picture in magazines. It's an advertisement for Volvo and it's one of the very few advertising photographs that I recognise and remember.
It's strikingly strange - it has a Ryan McGinley theme, but is much more memorable with real people and a massive dash of oddness. I'm not sure if it would make me buy a car, especially not if the guy on the left (who I am guessing is about 52) is driving it.
Anyway, is there something odd about this picture or is it just me? What exactly is going on here, what is everyone looking at, and what is wrong with the second guy from the left? And why did Volvo choose this picture to advertise their car?
And who took the picture?
Gazebook was fantastic! If you don't know it, it's a festival that takes place in the small town of Punta Secca on the south ...